Our Team
Best Life brings together a diverse team of architects, designers, community builders, wellness professionals and subject matter experts who share our commitment to furthering whole person wellness through thoughtfully designed living spaces.
Jason Nordlund - Chairman
Jason Nordlund is a seasoned investor and founder of The Norstar Group and Norstar Capital, a growth consulting firm and an investment management company, focused on US equity options trading and venture style investments in key tech trends and precious metals exploration plays.
He launched Norstar Capital after a multi-year, deep dive into economics, capital markets, and monetary policy. This voracious self-education ultimately powered Norstar’s initial fund in 2015 and subsequent funds delivering returns boasting as much as 412% over the past 3.5 years.
Beyond growth at Norstar, Jason fuels startup success through co-founding businesses including:
- Silver Trove – which identifies high-potential early stage precious metal exploration plays and has aided multiple mines into production.
- Aeterno Capital – an emerging blockchain VC fund with investments into asymmetric crypto opportunities since 2019.
His passion is to build and invest in companies that will still be around in 10-20 years, thereby shaping the world and leaving it a better place as he promotes conscious capitalism and less government interference.
As we continue to grow, we look forward to expanding our team with top professionals who share our commitment to human-centered community building.
About Best Life
At Best Life, our purpose is to pioneer a new model of vibrant, inclusive communities that support whole person wellness. We are reimagining neighborhoods, homes and amenities to nurture the multidimensional nature of health and wellbeing.
Our Vision
Our vision is to create large-scale, mixed-use communities centered around meeting residents’ needs for purposeful living. We consider the whole person and what matters most at every stage of life.
Our Differentiators
What sets Best Life apart:
Our Differentiators
We integrate wellness into the foundation of our community designs, amenities and programming rather than treating it as an add-on.
Inclusionary Living
Our communities are welcoming and accessible to people of all ages, backgrounds and stages of life. We believe diversity and intergenerational connections are key to thriving.
Human-Centered Design
Based on extensive research into drivers of wellbeing, we design spaces to nourish residents with key elements like access to nature, opportunities for social connection, and promotion of active lifestyles.
Tailored Offerings
We move beyond one-size-fits-all by considering the diverse needs of children, families, empty-nesters and seniors through our layouts, amenities and activities.
Angelica Sirotin is an international business strategist, venture builder, and insight delivery expert, Founder and CEO of Sirotin Ventures – a boutique advisory firm providing strategic business advisory, communications strategy, market intelligence and insight delivery for funds and small-medium-large enterprises. She has partnered with investment and management consulting firms that have secured $1B+ in financing for startups and SMEs. Sirotin has been featured in high-profile publications including Forbes, Information Week, The Hill, and Seeking Alpha. She is a member of the World Economic Forum, International Trade Council, AI For Good Foundation, and other leading global institutions. Sirotin has been named one of The 10 Most Influential Business Executives to Follow in 2023 by Tycoon Success Magazine for her next-generation leadership.